M E V O C O R E
βSTREAM WITH VISIONβ
LOGITECH
BIG IDEA: Bring first-class image quality anywhere
CHALLENGE: What is the best way to develop a 4K wireless camera with a replaceable battery
IMPACT: Inspire new and existing Mevo users to create pro-level Multicam content everywhere
LAUNCH: Mar 2024
ROLE: Industrial Designer
βThe Micro Four Thirds lens system and cube body make building rigs easy. Mevo Multicam app is a dead-simple camera switcher. Set up multiple camera frames from a single source. Six-hour battery life.β
- WIRED / May 28 2024
design process
PRODUCT DEVELOPMENT
- Worked in close collaboration with the engineering team to achieve size reduction while ensuring optimal thermal and RF performance.
- Researched optimal screw positioning, microphone arrangement, draft angle design, and the development of a user-friendly replaceable battery.
GRAPHICS
- Finalized the product graphics and laser etching process for DFM requirements.
MEVO START
Houses of worship
Sports
Events and conferences
Classrooms
Fitness
BROADCAST QUALITY
Capture professional video in 4K30p or stream it in
1080p30 directly to YouTube, Twitch, and more.
INTUITIVE CONTROL
Control optical zoom, exposure, focus, audio mixing, graphics,
and more with one mobile device.
WIRELESS FREEDOM
Enhance the streaming quality of youth sports, events, music, and other content
with wireless power.
BUSINESS INSIGHTS
INITIATIVE
Expand the Mevo Multicam system with a new 4K interchangeable lens video camera to inspire new and existing MEVO customers to create/stream pro-level multicam content anywhere.
CONSUMER RATIONALE
Existing Mevo users are asking for better image quality. Mevo Start is a good camera for many use cases. However, the market has outpaced it. With a better image quality camera, the Mevo ecosystem can grow into additional use cases and attract new customers.
MARKET RATIONALE
As the democratization of live streaming continues, Mevo is unique in offering a complete solution for the live streaming specialist/creator with a combination of a dedicated cameras and a powerful mobile studio app that combines video switching with direct live control.
HOW?
Develop a new 4K camera for the Mevo
ecosystem to expand the potential audience,
and collaborate with B&H in North America
to launch the product and bundle it
with accessories.
WHO?
Experienced Mevo users and AV/live
streaming professionals who specialize
in capturing live events with immersive
4K multicam video and audio, delivering
content to audiences in real-time or
on-demand through platforms such as
YouTube, Facebook, and Twitch.
βNew journey of broadcasting to creatingβ
WHY?
Multi-camera streaming enhances
broadcasts by making them more
dynamic and engaging compared to
single-camera streams. As live streaming
continues to grow, Mevo has demonstrated
success in developing multicam solutions
that cater to a wide range of users,
from individual creators to mid production.
MEVO core
+ Content Creation
WHAT?
A compact, box-style live streaming camera
equipped with built-in Wi-Fi 6E, Bluetooth,
and a 4/3 CMOS sensor with a lens mount,
offering maximum creative flexibility
and delivering HD image quality
for live streams and recorded videos.
ID VISIONING
- Develop the initial concept grounded in the product's key features. Moved later into CAD development with 3D prints.
CMF & UX
- Worked closely with the CMF and UX teams to achieve colorcoordination and an intuitive status light color design.
PACKAGING
- Collaborated with the packaging team to deliver a high-end product and provide a final render for packaging.