M E V O C O R E


β€œSTREAM WITH VISION”

LOGITECH

BIG IDEA: Bring first-class image quality anywhere

CHALLENGE: What is the best way to develop a 4K wireless camera with a replaceable battery

IMPACT: Inspire new and existing Mevo users to create pro-level Multicam content everywhere

LAUNCH: Mar 2024

ROLE: Industrial Designer


β€œThe Micro Four Thirds lens system and cube body make building rigs easy. Mevo Multicam app is a dead-simple camera switcher. Set up multiple camera frames from a single source. Six-hour battery life.”
- WIRED / May 28 2024  

design process

PRODUCT DEVELOPMENT


- Worked in close collaboration with the engineering team to achieve size reduction while ensuring optimal thermal and RF performance.
- Researched optimal screw positioning, microphone arrangement, draft angle design, and the development of a user-friendly replaceable battery.

GRAPHICS


- Finalized the product graphics and laser etching process for DFM requirements.

MEVO START

Houses of worship

Sports 

Events and conferences

Classrooms

Fitness

BROADCAST QUALITY

Capture professional video in 4K30p or stream it in

1080p30 directly to YouTube, Twitch, and more.

INTUITIVE CONTROL

Control optical zoom, exposure, focus, audio mixing, graphics,

and more with one mobile device.

WIRELESS FREEDOM

Enhance the streaming quality of youth sports, events, music, and other content

with wireless power.


BUSINESS INSIGHTS

INITIATIVE

Expand the Mevo Multicam system with a new 4K interchangeable lens video camera to inspire  new and existing MEVO customers to create/stream pro-level multicam content anywhere.

CONSUMER RATIONALE

Existing Mevo users are asking for better image quality.  Mevo Start is a good camera for many use cases. However, the market has outpaced it.  With a better image quality camera, the Mevo ecosystem can grow into additional use cases and attract new customers.

MARKET RATIONALE

As the democratization of live streaming continues, Mevo is unique in offering a complete solution for the live streaming specialist/creator with a combination of a dedicated cameras and a powerful mobile studio app that combines video switching with direct live control.

HOW?

Develop a new 4K camera for the Mevo

ecosystem to expand the potential audience,

and collaborate with B&H in North America

to launch the product and bundle it

with accessories.


WHO?

Experienced Mevo users and AV/live

streaming professionals who specialize

in capturing live events with immersive

4K multicam video and audio, delivering

content to audiences in real-time or

on-demand through platforms such as

YouTube, Facebook, and Twitch.

β€œNew journey of broadcasting to creating”

WHY?

Multi-camera streaming enhances

broadcasts by making them more

dynamic and engaging compared to

single-camera streams. As live streaming

continues to grow, Mevo has demonstrated

success in developing multicam solutions

that cater to a wide range of users,

from individual creators to mid production.

MEVO core

+ Content Creation

WHAT?

A compact, box-style live streaming camera

equipped with built-in Wi-Fi 6E, Bluetooth,

and a 4/3 CMOS sensor with a lens mount,

offering maximum creative flexibility

and delivering HD image quality

for live streams and recorded videos.

ID VISIONING

-  Develop the initial concept grounded in the product's key features. Moved later into CAD development with 3D prints.

CMF & UX


- Worked closely with the CMF and UX teams to achieve colorcoordination and an intuitive status light color design.

PACKAGING


- Collaborated with the packaging team to deliver a high-end product and provide a final render for packaging.

Next
Next

YETI GX